13 Low-Cost Ways for Small Businesses to Increase Digital Brand Value

Set Design Guidelines

Establish your design guidelines so that every post is a consistent embodiment of your brand foundation. Fonts, colors, line weights, logo use, subject and so forth all play into your brand recognition. Before long, a particular look will remind people of your brand instead of being stashed away in the memory bank as a random internet meme.

– Ben LarsonGateway

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